Telecom & Technology Consulting
Leaders understand that technical innovation is essential for continued growth. But many organizations, due to lack of resources or lack of expertise, are unable to scale to their systems to next level. This is why more and more companies are turning to their trusted partners for help.
The right technology partner acts as an organizational psychologist, filtering the politics, egos, and shortsighted viewpoints into a prudent innovation strategy. With this objectivity, they can then define goals based on metrics and the competitive landscape. Most importantly, the partner can provide the resources to translate the innovation plan into reality.
But the partner’s expertise doesn’t stop with pure, from-scratch innovation. They can help optimize your existing processes by implementing automation tools, which streamline operations, cut costs, and improve the accuracy of critical tasks. In a sense, they’re simplifying complex tasks so your team can devote more time to priorities, for both employees and customers.
Even more, your partner can identify solutions that may be obsolete – ones that you don’t realize are hindering productivity, business agility, and security. The partner can then work with you to identify potential replacement solutions, as well as update overall tech practices. In the same breath, they can speed up your access to emerging technology. Every organization doesn’t have the luxury – or budget – of being able to actually develop new solutions in-house, but world-class partners consistently add emerging tech to their menu of offerings. You benefit from their investment.
What many overlook – or may not be aware of – is that the right partner can also act as a business strategist. Because they consult clients based on the current market landscape, they’re knowledgable of how specific technical solutions can allow a company to tap into new markets. These recommendations are typically made via data analysis, where the partner identifies buyer (B2B or B2C) trends and patterns. Once the analysis is complete, the partner is able to pinpoint which audiences could benefit from a new offering, be it a product or a service.
The right tech partner can also accelerate speed-to-market for your new products or services. In one scenario, by outsourcing software development, your internal IT and development teams will all of a sudden be liberated from non-essential tasks, allowing them to focus on critical tasks. And when you do the math, that means customers receive products and updates much quicker.
In addition, the partner can identify and eliminate bottlenecks in your development and implementation processes. As workflows get more efficient, and the testing process become more precise, speed-to-market increases even more. Interestingly, the effects are long-lasting, as getting to market faster equals collecting customer feedback sooner, which ultimately allows you make improvements quicker.
While all of the aforementioned can deliver profitable results, you still have to locate the partner that’s best suited for your organization. Easier said than done. The key is to be patient, ask the right questions, and assess if the potential partner simply wants a paycheck or if they want to build a relationship. That’s perhaps the most important aspect of choosing who will spur innovation for your company – having a relationship with them. You have shared values, shared goals for the collaboration, and genuine excitement for the possibilities of innovation. Choosing the right tech partner will be one of the smartest investments you’ll ever make.
