Why Companies Should Switch From the Public To the Private Cloud

Why Companies Should Switch From the Public To the Private Cloud
January 11, 2020  |  BY

Cloud computing has become a common data storage method for organizations of all sizes, around the globe. But despite its popularity, the cloud computing concept, for some, still creates uncertainty and fear. One major concern is around security; specifically, that by using the public cloud, data could be essentially mixed in with the data of other individuals and businesses that share the same cloud. This is why we’ve seen growing interest in, and adoption of, the private cloud in recent years.

But before we get into why the public cloud has become so popular, we should first define what “private cloud” means. In the private cloud, data of one business is isolated from the data of other businesses. Your data is not on the same hard drive or solid-state drive at a data center as the data of other businesses. This is opposed to the public cloud, where subscribers share common resources.

Now let’s get to the benefits of the private cloud.

Scale like never before
While the public cloud has certain advantages, it doesn’t allow you to easily scale up the requirements as your needs grow. That’s because the data center, in most cases, is handling data storage for many dozens of organizations.

But the private cloud is yours and yours alone. No company shares your space. This is why you’re able to scale whenever and however you need to do so. So if you have larger storage requirements, or need better access to the data through a load balancing process, the private cloud has you covered.

A more secure environment
One of the great advantages to cloud computing is that you get added security and privacy for your data. Not only privacy from potential external hackers and cyber thieves, but also from internal sources who don’t have the right permission. That’s why the private cloud is better for security than the public cloud. Because of the separate containers used for the private cloud, it’s simple for you to lock down security from the outside. Data access is required for access, and individual folders are locked for unauthorized employees.

Control over resources
Any time you work in a shared public environment, there’s potential for damage or poor performance. For example, if you use cloud hosting, web hosting, or email hosting systems, you don’t necessarily have complete control over system resources. A business that is using the same public cloud as you could hog resources, causing difficulty for your employees and customers to access data.

But everything changes when you switch to the private cloud. You can now allocate the appropriate IT resources to ensure high performance and reliability. Now you can run your digital business without worrying that the activities of other companies might hinder your sales, marketing, or operational efforts.

There’s no question that the private cloud is the preferred data storage method for businesses that value their security and privacy. These days, there’s too much potential for data to be hacked, for sensitive legal, financial, and intellectual records to be stolen. So just like you would do in the real world, it’s always best to keep things private.